Prospecting and renewal inefficiency, especially across the diverse commercial lines market, leads to reactive selling and missed revenue. Identifying the right lines to sell requires a detailed understanding of customer risks and exposures, and finding markets with the right appetite can be time-consuming.
Capabilities
Ready to target new business prospects and drive profitable premium growth within your book of business? Leveraging the power of AI, Applied Book Builder™ enriches commercial risk profiles based on thousands of publicly available information sources to round out risk profiles and identify coverage gaps within existing policies, creating cross-sell and upsell opportunities. Embedded in Applied Epic®, these commercial risk attributes also pair with corresponding market placement insights to help you submit business to carriers likely to fit your customer’s needs.
Prospecting
Save hours of research and eliminate the manual capture of information to identify if risks are worth pursuing. Prepare for customer conversations with a starting fact base that helps focus time with the business owner on relationship building and filling gaps.
Account Rounding
Identify coverage upsells and opportunities at key renewal milestones based on policies in Applied Epic. Boost the average number of policies per client and reduce agency E&O exposure with the right coverages placed for customer risks.
Key Benefits
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Commercial Risk Enrichment
Starting with as little as a business name and address, build a detailed risk profile or validate and enrich existing accounts based on thousands of sources, including industry/company websites, social networks, consumer reviews, public records, government databases, and more.
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Account Rounding Recommendations
During renewals, view opportunities for upselling based on additional business attributes and coverage gaps of existing policies in Applied Epic.
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Lead List Automation
Import and auto-populate risk profiles for a list of prospects from referrals, events, and other marketing efforts.
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Market Placement Insights
Inform carrier placement decisions based on where similar risks are being successfully placed within the agency, ensuring optimal market selection for each client.