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BHP Insurance Selects Applied to Deliver an Omnichannel Customer Experience

September 19, 2018

Leading independent insurance broker selects Applied CSR24 to provide a more connected customer experience

Dublin, Ireland – 19 September 2018 – Applied Systems® today announced that BHP Insurance has selected Applied CSR24®, the leading customer self-service software. Utilising their existing foundational management system, Applied Relay®, the broker will integrate the omnichannel customer service software, including a self-service portal and mobile app, to increase customer acquisition and retention.

“As a brokerage that has been in business for more than 20 years, customer service has been the cornerstone to our success,” said Aiden Lacey, finance director, BHP Insurance. “Applied CSR24 will enable us to deliver the anytime, anywhere insurance information and payment options to our customers, further enhancing our customer service and allowing us to improve our customer retention and acquisition of new customers.”

Applied CSR24 enables brokers to meet today’s insurance consumer demand for anytime, anywhere access to information by providing 24/7 access to insurance policy information, renewals management, premium payments, and insurance documents through an online broker-branded client portal or mobile application. The online portal and app seamlessly integrates with the broker management system, reducing manual administrative tasks and allowing brokers to devote more time to serving customers and securing new business.

“As the world becomes more digital, consumers are demanding information when and where they want it,” said David McKnight, business development director, Applied Systems Ireland. “With the selection of Applied CSR24, BHP Insurance will be able to deliver an omnichannel customer experience that will increase customer satisfaction, build customer loyalty and enhance customer acquisition.”

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About Applied Systems
Applied Systems is the leading global provider of cloud-based software that powers the business of insurance. Recognised as a pioneer in insurance automation and the innovation leader, Applied is the world’s largest provider of agency and brokerage management systems, serving customers throughout the United States, Canada, the Republic of Ireland, and the United Kingdom. By automating the insurance lifecycle, Applied’s people and products enable millions of people around the world to safeguard and protect what matters most.

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